2034 World Cup Host Bid: Saudi Arabia Stands Alone in Contention
Saudi Arabia, the only remaining candidate to host the 2034 World Cup after Australia’s withdrawal in October, has formally launched its bid for the tournament. The announcement was made by Yasser Al Misehal, the president of the Saudi Arabian Football Federation (Saff), who highlighted the country’s rapid transformation as the primary motivation behind the bid. Despite being the exclusive bidder, FIFA regulations necessitate a formal bid from Saudi Arabia, with the confirmation of hosts expected at a later date.
The bid, titled “Growing. Together,” aims to symbolize the connection between the Kingdom, its people, and global football, according to Saff. Saudi Arabia has significantly invested in sports since 2021, allocating around £5 billion to sports development as part of the country’s economic diversification strategy. The Gulf nation has successfully hosted major sporting events, including football, Formula 1, golf, and boxing. Moreover, the Public Investment Fund of Saudi Arabia has been involved in notable sports initiatives, such as the launch of the LIV Golf series, taking control of Saudi Pro League clubs, and acquiring Newcastle United.
However, Saudi Arabia has faced criticism for using sports investments and high-profile events to improve its international image, a phenomenon known as ‘sportswashing.’ The country has been accused of human rights violations, including the murder of journalist Jamal Khashoggi, women’s rights abuses, the criminalization of homosexuality, restrictions on free speech, and involvement in the war in Yemen. FIFA guidelines mandate that bidding nations commit to respecting human rights.
The 2034 World Cup is anticipated to be hosted in winter to avoid extreme summer temperatures in Saudi Arabia. It will also be the first time a single country hosts the expanded 48-team tournament. The 2030 World Cup is set to be co-hosted by Morocco, Portugal, and Spain, while the 2026 edition, featuring 48 teams, will take place in the United States, Mexico, and Canada.
